2 Ways to Approach Online Product Demos

[sujonkumar6300]

«To run effective demand generation and lead management processes, B2B marketers must respond individually to each prospect in the buying process. But given the sheer volume of most marketing campaigns, you can't possibly identify and respond to each sign of buyer interest manually. If you really want to target customers and prospects with the right messages at the right time, you'll need a marketing automation software platform that customizes content and automates the timing of all your marketing communications. «


And Verónica Meza's definition?

OK, here's mine.

Software tool that allows us to carry out…
Lead Management Strategies …
so that these leads receive the information they need at each stage of the purchasing process ( AIDA model ),…
make more informed purchases - because we generate real expectations about what they are buying…
and our sales team does not have to waste time providing this uruguay telegram database information manually .
I hope you liked it, I know I've rambled on a lot, but the topic is worth it, especially here in Spain and in LATAM, where this market is still to be conquered. In the next post we will see who needs Marketing Automation tools.

If you are interested and want to know more, don't miss these other articles:Last year, the Marketing and Sales departments of the company where I work set out to find a CRM – Customer Relationship Management – ​​. For those who don't know, a CRM is a software that stores all the information about current customers, potential customers, opportunities, etc. It is a fundamental tool for the sales team, as it allows them to keep a record of the entire history from when the salesperson begins the first contact with the customer.