How to act abroad
Posted: Sun Jan 19, 2025 3:44 am
As an expert in your market, apply these techniques as best suits you and, above all, with common sense.
We start with the usual tricks, “ The Old School ”:
Read the local press . Subscribe to newspapers or business magazines in the city where your main competitors are located. You'd be surprised what they can come up with when they think they're targeting a small audience.
Feel out your suppliers . Suppliers of products and services talk to all of their customers on a regular basis. Chat with them casually to see if they can drop any interesting information.
Visit trade shows . During busy times, you can visit your competitor's stand vietnam telegram database and mingle with the visitors to hear what they are saying to potential customers. It is at these types of events that new initiatives or improvements are announced. If you think you might be recognized, send an employee or friend to listen.
Give your competitors “tours.” Check to see if your competitors offer tours of their manufacturing plants or businesses. Tour guides often boast about new products, new hires, and expansion plans.
Be a mystery shopper . If your competitors have stores, visit them and see how their employees work, whether their facilities are clean and tidy, and how full their shelves are. If you can buy over the phone or online, do that too, so you can evaluate their customer service (and copy what they do better than you or use what you do better than them as a sales pitch).
We start with the usual tricks, “ The Old School ”:
Read the local press . Subscribe to newspapers or business magazines in the city where your main competitors are located. You'd be surprised what they can come up with when they think they're targeting a small audience.
Feel out your suppliers . Suppliers of products and services talk to all of their customers on a regular basis. Chat with them casually to see if they can drop any interesting information.
Visit trade shows . During busy times, you can visit your competitor's stand vietnam telegram database and mingle with the visitors to hear what they are saying to potential customers. It is at these types of events that new initiatives or improvements are announced. If you think you might be recognized, send an employee or friend to listen.
Give your competitors “tours.” Check to see if your competitors offer tours of their manufacturing plants or businesses. Tour guides often boast about new products, new hires, and expansion plans.
Be a mystery shopper . If your competitors have stores, visit them and see how their employees work, whether their facilities are clean and tidy, and how full their shelves are. If you can buy over the phone or online, do that too, so you can evaluate their customer service (and copy what they do better than you or use what you do better than them as a sales pitch).