“How-post” – this type of content presents us with a problem and then gives us the solution, step by step. These are the articles that start with “How to…” and are also content that works very well if we want others to share it on social networks. In the study, they got 17.88% of the shares . Another example: How to Improve Your Content Marketing Strategy in 2016 .
«What-post» provides detailed information on a specific topic (data, figures, etc.). Note that when you search on a browser you usually «ask» Google « What is a …» . An example of this type of content is What is an Editorial Calendar and what is it for .
"Videos" is a format that buy algeria whatsapp number database will continue to grow in the coming years. 18.94% of users are in favor of viewing and sharing this type of content.
Lists and “Why-posts” are the types of content that are best proven to work. Other content that works very well on social media is also worth mentioning, such as contests that are very popular. It also tends to work to design phrases or publish famous quotes that identify with your philosophy of life, and if they also identify with your brand, even better.
to adapt the final message of each content to each social network . Publishing on Linkedin is not the same as publishing on Twitter, Facebook or Google Plus. Adapting it to each of them will make the " feeling " with the users greater, so will their interest and your benefit.
Our success when combining Content Marketing and Social Media will always depend on this content; if it is of quality and the appropriate format is used, we will be able to obtain greater recognition of our products/services and brand, visits, interaction and of course, sales.