How to Use SEO to Build Brand Awareness
Posted: Sun Jan 12, 2025 6:02 am
What 5 Key Metrics Every Manager Needs to Know During a Crisis It is unforgivable to spend money on advertising now, especially if the sales department is leaking applications. To prevent this from happening, you need to monitor 5 key indicators of marketing and sales. Alexander Kuleshov General Director of Sales Generator LLC We have worked with more than 300 Internet projects and I can say with 100% certainty - if you monitor these indicators at least on a weekly basis - you will save your company and increase your profits by 10 times! Just grab Download for free Already downloaded 128,294 The formula used to calculate efficiency is: KPI = KPI 1 × WeightWeight % × CoVypPl + KPI 2 × WeightWeight % × CoWypPl + KPI 3 × WeightWeight % × CoVypPl, in which: KPI 1, 2, 3 – performance indicators used in calculations; VesZn % – the value of a particular indicator as a percentage that influences work priorities; KoVypPl is the plan fulfillment coefficient, the value of which can vary from 0 to 1.
2. It is affected by the percentage of the plan fulfilled for each performance indicator. To determine this indicator, tables are used that provide the minimum and maximum values of fulfillment of a particular indicator oman telegram data in percentage and the corresponding KoVypPl value. Let's look at an example. The sales department operates in accordance with the following KPI system: KPI type Plan Weight significance KPI1 Client coverage level, % 85 45 % KPI2 Number of returning customers 15 30 % KPI3 Employee activity (calls) 250 25 % And such a range for KoVypPl: KPI Achievement (in %) KoVypPl < 80 % 0 80–99 % 0,9 100–120 % 1,0 > 120 % 1,2 For example, the budget provides 30 thousand rubles for the payment of the basic bonus.
6, from 100 to 120% – 1.0, more than 120% – 1.2); Ko is the value of accounts receivable, which plays a penal role when the indicator is over 5%. The percentage of turnover is approved by the organization's commercial director. To calculate the KPI of sales department employees, the decomposition method is used: A profit forecast is made based on the following indicators: markup, average check, conversion, and results from previous periods. The revenue that allows for the required profit is determined. To obtain the number of payments made/deals concluded, revenue is divided by the average bill.
2. It is affected by the percentage of the plan fulfilled for each performance indicator. To determine this indicator, tables are used that provide the minimum and maximum values of fulfillment of a particular indicator oman telegram data in percentage and the corresponding KoVypPl value. Let's look at an example. The sales department operates in accordance with the following KPI system: KPI type Plan Weight significance KPI1 Client coverage level, % 85 45 % KPI2 Number of returning customers 15 30 % KPI3 Employee activity (calls) 250 25 % And such a range for KoVypPl: KPI Achievement (in %) KoVypPl < 80 % 0 80–99 % 0,9 100–120 % 1,0 > 120 % 1,2 For example, the budget provides 30 thousand rubles for the payment of the basic bonus.
6, from 100 to 120% – 1.0, more than 120% – 1.2); Ko is the value of accounts receivable, which plays a penal role when the indicator is over 5%. The percentage of turnover is approved by the organization's commercial director. To calculate the KPI of sales department employees, the decomposition method is used: A profit forecast is made based on the following indicators: markup, average check, conversion, and results from previous periods. The revenue that allows for the required profit is determined. To obtain the number of payments made/deals concluded, revenue is divided by the average bill.