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For example, integrate this information with data from other sources in a Customer Data Platform (CDP) so, like this: Better understand the profile of your target audience and, therefore, direct your advertising and sales strategies; Segment your audience to send appropriate messages to each group of leads in your contact base; Target your advertising content based on the region of Brazil you want to reach; Personalize your ads and thus meet the expectations of people who make fashion purchases; Hyperpersonalize your marketing actions and, in this way, improve the consumer experience.


Video: Learn more about how to use data to improve the customer experience in e-commerce (use the in- player controls on Youtube to activate and translate subtitles into your language)! Finally, armenia phone number list use the Linx Fashion Shopping Study data along with data from other sources to get a better understanding of the landscape your online store is in. You can do this yourself with a CDP or hire specialized support.


Find out how to do it below! HOW TO GET SUPPORT FOR DATA ACQUISITION AND ANALYSIS IN E-COMMERCE? To acquire and analyze data from your e-commerce and e-commerce in general, use the support of Agência e-Plus. The e-Plus agency has certification in different data acquisition and analysis technologies such as Google Analytics , deco.cx , Hotjar , Google Optimize, RD Station and E-goi, among others and, therefore, is able to acquire, monitor and analyze real online consumer data and, based on these, generate insights , personalizations and improvements for your online store and your Digital Marketing.