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What is the hope for contextual advertising in 2023?

Posted: Thu Dec 26, 2024 7:03 am
by Sgfujfg
For the IAB, contextual advertising tends to see a growth in Latin America of approximately 63% and represents an optimization of the transport route, requiring vertical integration.

Thanks to the contextual segment there is an anuncio when you vnpay database decide, it is a technique that identifies the most relevant webs for a concrete anuncio through a series of key words . This type of advertising can increase the interests of consumers up to 2.5 times more with specific contents and also increase the interests of consumers up to 32 times due to the traditional demographic segment.

If it is difficult for you to understand how this type of advertising works, we can think about the messages of the users like Google that are activated by the key word function that has used a concrete user and this is precisely the basis of contextual advertising, it impact the users that they are potentially interested in a product or service.

Contextual advertising on mobile phones in 2023:

Currently the use of mobile phones is expanding as publicity is given and we hope that in 2023 it will be everywhere in the world.

Contextual Advertising
Statista reveals that the market share of advertising in the application is a constant growth and we hope that it will reach 339 million dollars in 2023, so we can clearly see that the advertising contextual in the applications is more vigorous than ever to offer multiple benefits. like provide a better experience, protect the privacy of the user and direct it without collecting data and increasing participation.