Social media the most important channel for marketers [HubSpot research]
Posted: Thu Mar 27, 2025 9:09 am
Wall with text we like you too at social media update
Social shopping
For those who have their own webshop or product, social media have also become increasingly interesting. Within various social media platforms, you can no longer ignore social (live) shopping. Think of Pinterest Shop the Look, Facebook Shopping and the prominent place that Instagram Shopping occupies in the app. TikTok does not want to be left behind and recently announced an in-app shop tab , in collaboration with Shopify. Users are redirected via TikTok to products in the Shopify webshop.
Shopping on social media without having to leave the app will soon be booming, according to Milou Grunder. And AR can also play a major role in this. It can't hurt to delve into the possibilities of social commerce and prepare yourself to start with it .
In a row:
TikTok & Pinterest (!) biggest surprises in 2021 social media research
The social media trends for 2021: we take back the power
Twitter is discontinuing Stories feature Fleets
Clubhouse: the new audio hype in social media land
This is how Twitter, Spotify and Facebook compete with Clubhouse
Selling via social media: what can you already set up & what features are coming?
Social Commerce: 5 Reasons to Start Today
Practical tips
We don't have to tell you that a good post stands or falls with the visual, tailored to special lead the platform. That's why you'll find a handy overview of all social media dimensions of 2021 here . But dimensions alone won't get you there. If you want to stand out on social media, you have to be creative. These 11 handy apps and these 24 DIY design tools will help you create strong visuals.
And let's be honest: whoever really wants to stop the scrolling thumb, uses moving images. Because video dominates social media in all shapes and sizes. Sjef Kerkhofs made an ultimate overview of video formats that you can use in your video marketing on social media. Including a handy diagram with all video formats and specifications per channel.
In a row:
The Ultimate Overview of All Social Media Dimensions for 2021 [Infographic]
Kick-ass visuals for social media: 11 handy app tips
24 design tools that you can use even if you're not a designer
Video Marketing on Social Media: Channels & Formats [Ultimate Overview]
Social shopping
For those who have their own webshop or product, social media have also become increasingly interesting. Within various social media platforms, you can no longer ignore social (live) shopping. Think of Pinterest Shop the Look, Facebook Shopping and the prominent place that Instagram Shopping occupies in the app. TikTok does not want to be left behind and recently announced an in-app shop tab , in collaboration with Shopify. Users are redirected via TikTok to products in the Shopify webshop.
Shopping on social media without having to leave the app will soon be booming, according to Milou Grunder. And AR can also play a major role in this. It can't hurt to delve into the possibilities of social commerce and prepare yourself to start with it .
In a row:
TikTok & Pinterest (!) biggest surprises in 2021 social media research
The social media trends for 2021: we take back the power
Twitter is discontinuing Stories feature Fleets
Clubhouse: the new audio hype in social media land
This is how Twitter, Spotify and Facebook compete with Clubhouse
Selling via social media: what can you already set up & what features are coming?
Social Commerce: 5 Reasons to Start Today
Practical tips
We don't have to tell you that a good post stands or falls with the visual, tailored to special lead the platform. That's why you'll find a handy overview of all social media dimensions of 2021 here . But dimensions alone won't get you there. If you want to stand out on social media, you have to be creative. These 11 handy apps and these 24 DIY design tools will help you create strong visuals.
And let's be honest: whoever really wants to stop the scrolling thumb, uses moving images. Because video dominates social media in all shapes and sizes. Sjef Kerkhofs made an ultimate overview of video formats that you can use in your video marketing on social media. Including a handy diagram with all video formats and specifications per channel.
In a row:
The Ultimate Overview of All Social Media Dimensions for 2021 [Infographic]
Kick-ass visuals for social media: 11 handy app tips
24 design tools that you can use even if you're not a designer
Video Marketing on Social Media: Channels & Formats [Ultimate Overview]