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Posted: Sat Feb 22, 2025 6:51 am
Why do you need a Digital Marketing plan?
Digital Marketing is such an advantageous strategy that you just need to apply it and reap the rewards, right? Wrong!
As we’ve mentioned, a strategic approach is key to creating a competitive advantage for the brand and outperforming your competitors.
That’s why the Digital Marketing plan is important to achieving your goals. The plan serves as a guideline for managers and employees to work together towards the same objectives.
Thus, it is also easier to monitor the progress of the strategy. Just look at the projections made when the plan was drawn up and compare them with what was actually achieved.
Then, you will be able to evaluate the efficiency of your efforts. From there, you can make more reliable decisions.
Therefore, we can define the Digital Marketing plan as a document that establishes the actions the company must take to achieve specific objectives. This includes choosing the best strategies, channels, and content that will be explored by Digital Marketers.
The plan must be clear and direct, leaving no doubts about its sweden cell phone number listswitzerland cell phone number list guidelines. This is essential to ensure that all employees understand what is expected of them and act according to the company’s needs.
It is worth remembering, however, that the plan can be changed along the way if you find the need for it.
What Are the 7 Ps of Digital Marketing?
The 7 Ps are not unique to digital marketing. Initially, 4 Ps were created before the advent of digital marketing by E. Jerone McCarthy. The 7 Ps take into account the type of marketing incorporating both product marketing and customer service. Let’s take a glance at each one.
Price – What is the price of your product or service? Are there any discounts?
Product – What are the features of your product or service? How is it different from everything else that is on the market?
Place – Where is your product or service sold?
People – Who are the people that sell your product? What do they look like to your customers?
Promotion – What creative elements does your product or service have that make it recognizable to customers?
Process – How is your product delivered to the consumer?
Physical evidence – What does the consumer take with them during the entire process?
Using the 7 Ps effectively can hone your digital marketing plan, drawing more customers in and increasing your sales.
What Are the 5 Stages of Digital Marketing?
Like any marketing plan, a digital marketing plan has many moving parts that will likely involve various teams within your brand. Any successful digital marketing plan will likely flow through five key stages. They are:
Digital Marketing is such an advantageous strategy that you just need to apply it and reap the rewards, right? Wrong!
As we’ve mentioned, a strategic approach is key to creating a competitive advantage for the brand and outperforming your competitors.
That’s why the Digital Marketing plan is important to achieving your goals. The plan serves as a guideline for managers and employees to work together towards the same objectives.
Thus, it is also easier to monitor the progress of the strategy. Just look at the projections made when the plan was drawn up and compare them with what was actually achieved.
Then, you will be able to evaluate the efficiency of your efforts. From there, you can make more reliable decisions.
Therefore, we can define the Digital Marketing plan as a document that establishes the actions the company must take to achieve specific objectives. This includes choosing the best strategies, channels, and content that will be explored by Digital Marketers.
The plan must be clear and direct, leaving no doubts about its sweden cell phone number listswitzerland cell phone number list guidelines. This is essential to ensure that all employees understand what is expected of them and act according to the company’s needs.
It is worth remembering, however, that the plan can be changed along the way if you find the need for it.
What Are the 7 Ps of Digital Marketing?
The 7 Ps are not unique to digital marketing. Initially, 4 Ps were created before the advent of digital marketing by E. Jerone McCarthy. The 7 Ps take into account the type of marketing incorporating both product marketing and customer service. Let’s take a glance at each one.
Price – What is the price of your product or service? Are there any discounts?
Product – What are the features of your product or service? How is it different from everything else that is on the market?
Place – Where is your product or service sold?
People – Who are the people that sell your product? What do they look like to your customers?
Promotion – What creative elements does your product or service have that make it recognizable to customers?
Process – How is your product delivered to the consumer?
Physical evidence – What does the consumer take with them during the entire process?
Using the 7 Ps effectively can hone your digital marketing plan, drawing more customers in and increasing your sales.
What Are the 5 Stages of Digital Marketing?
Like any marketing plan, a digital marketing plan has many moving parts that will likely involve various teams within your brand. Any successful digital marketing plan will likely flow through five key stages. They are: