Video is an increasingly popular format in the blogging world. We will find out if it really is worth more than 1,000 words and the advantages it brings you.
Carlos Bravo11
Until recently, the video format was a great unknown to me. I have always been focused on text because it is what I have known for 8 years. It is always difficult for me to make an effort to learn new things because at the beginning you are never very productive.
Video or text on a blog?Photo rights by Fotolia
Advantages of recording videos and publishing them online
Although we have had some help with videos , in order to japanese phone numbers create content at Quondos I have had to learn this new discipline of content marketing practically from scratch. Of course, the audiovisual format offers some important advantages.
Youtube is a relevant source of traffic : Youtube is one of the most important search engines in the world. Every day, millions of people search for content in the form of videos. With a YouTube channel and some good videos, you can redirect relevant traffic to your page.
It helps you improve SEO : when you integrate a video into a post that attracts attention, you keep the user on your site for longer. This way, you are sending a positive message to Google, since it interprets that your content is relevant and of quality, which makes you earn points.
Showing your face is essential to generate trust : I have said it several times and I repeat it here as well. Literally showing your face helps to establish the basis of every sale, which is trust. We want to know who is behind a service or product to clear up possible doubts that are not always rational.
You can increase your audience : Humans are generally a bit lazy. I am no better than others in this regard. There are many people who will never read this post because they don't feel like it. On the other hand, if I had recorded the same idea in video format, I could reach a different audience and increase my audience.