Why is EEAT important?

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By using EEAT as one of its indirect search ranking factors, Google is trying to ensure that websites offer users the highest quality content possible . This concept helps businesses and content creators who invest time in building expertise and authority in their field.

The EEAT concept is especially important in south korea mobile database industries that fall into the category of YMYL (Your Money Your Life) and, if handled improperly, can have a negative impact on your health, happiness, safety, and financial stability. Of course, the importance of EEAT goes beyond this type of site. Users appreciate content from websites and authors who have first-hand knowledge and experience on virtually any topic (e.g.: product reviews, travel guides, technical guides).

Trust is the most important part of EEAT . Untrustworthy sites automatically have a low EEAT value, regardless of how much experience, expertise, or authority they convey.

How to use EEAT in practice?
To ensure your website has a high EEAT value, you need to focus on all four EEAT components:

Experience: Show that your content is written by people who have personal experience with the topic. The easiest way to do this is of course through a product review with practical examples. Other options include adding an author bio at the bottom of the page or showing “behind the scenes” content.

Expertise: Use credible sources from reputable authors. Show that you can speak in depth about the topic.

Authority: Build quality content, gain backlinks from other high-ranking sites, and grow your reputation in the industry.