What exactly is a virtual conference?
Posted: Mon Feb 17, 2025 7:07 am
If you think of a conference, for example, you probably think of dozens or even hundreds of attendees. Leaders in your sector willing to share lessons and advice they have acquired during their professional careers, the possibility of interacting with all these people and gaining knowledge and advice that you can apply in your day-to-day life. Try to imagine an experience that gives you the same benefits, but with the added convenience of not having to leave your office: you already have a virtual conference .
Logging into an online event is a simple gesture that opens the door to meeting and interacting with people through emails or messages, entering websites where we can see and listen to speakers give their presentations live or through a pre-recorded video .
The concept is the same: get the content you would receive at a live event at australia phone number list your own pace and at a time that best suits you.
The reasons for organizing an online conference are also the same :
To promote a new business or strengthen an existing one.
Attract new customers or generate more business from customers you already have.
Attract new contacts.
Advantages of organizing an online event
The reasons for holding them can be many and varied, but regardless of what they are, it is interesting to know the benefits that online conferences bring to our business compared to face-to-face ones, among which are, for example:
The investment required for a virtual conference is much lower than that of a traditional one. The costs of renting and decorating the space, catering, security, organization staff, etc. are zero at a virtual conference. This allows, if necessary, to reduce the admission price, which encourages smaller companies with more limited marketing budgets to attend the event and contribute their vision and experience.
Organizing a virtual conference is different from managing a physical event. With the necessary experience , a single person is able to organize such a conference in much less time. This benefit is very important for companies that are not too large and want to organize a conference. Doing so in person would entail a great financial and personal cost, but an online conference allows them to do it more easily with guarantees of success.
People from all over the world connect with each other and collaborate virtually without having to invest extra time and money in travel, food and expenses. This opens up the event to more attendees, allows for reaching larger audiences , which means more interaction and more benefits for everyone.
This greater ease in managing and organizing the event can be of great help when it comes to attracting more prestigious speakers who do not have the time to commit to an event in your city, but can participate via a video call or a pre-recorded presentation.
Finally, a virtual conference allows you to create a final product from the event recordings , which can be continued to be shared in your marketing campaigns and used as a lead generation tool long after the initial live launch.
If organizing an event of this type was already planned as part of the company's commercial strategy and the coronavirus lockdown forces us to postpone it, it is a good time to consider transforming that live conference into an online conference.
In addition to the benefits of online conferences already listed, we can make them more attractive by adding a higher value for attendees that does not require extra effort or expense for the organization: you can hold additional sessions, offer more time for debate or questions and answers, greater interaction with the speakers or any other way to delight your guests.
Logging into an online event is a simple gesture that opens the door to meeting and interacting with people through emails or messages, entering websites where we can see and listen to speakers give their presentations live or through a pre-recorded video .
The concept is the same: get the content you would receive at a live event at australia phone number list your own pace and at a time that best suits you.
The reasons for organizing an online conference are also the same :
To promote a new business or strengthen an existing one.
Attract new customers or generate more business from customers you already have.
Attract new contacts.
Advantages of organizing an online event
The reasons for holding them can be many and varied, but regardless of what they are, it is interesting to know the benefits that online conferences bring to our business compared to face-to-face ones, among which are, for example:
The investment required for a virtual conference is much lower than that of a traditional one. The costs of renting and decorating the space, catering, security, organization staff, etc. are zero at a virtual conference. This allows, if necessary, to reduce the admission price, which encourages smaller companies with more limited marketing budgets to attend the event and contribute their vision and experience.
Organizing a virtual conference is different from managing a physical event. With the necessary experience , a single person is able to organize such a conference in much less time. This benefit is very important for companies that are not too large and want to organize a conference. Doing so in person would entail a great financial and personal cost, but an online conference allows them to do it more easily with guarantees of success.
People from all over the world connect with each other and collaborate virtually without having to invest extra time and money in travel, food and expenses. This opens up the event to more attendees, allows for reaching larger audiences , which means more interaction and more benefits for everyone.
This greater ease in managing and organizing the event can be of great help when it comes to attracting more prestigious speakers who do not have the time to commit to an event in your city, but can participate via a video call or a pre-recorded presentation.
Finally, a virtual conference allows you to create a final product from the event recordings , which can be continued to be shared in your marketing campaigns and used as a lead generation tool long after the initial live launch.
If organizing an event of this type was already planned as part of the company's commercial strategy and the coronavirus lockdown forces us to postpone it, it is a good time to consider transforming that live conference into an online conference.
In addition to the benefits of online conferences already listed, we can make them more attractive by adding a higher value for attendees that does not require extra effort or expense for the organization: you can hold additional sessions, offer more time for debate or questions and answers, greater interaction with the speakers or any other way to delight your guests.