Contest length: three weeks
Posted: Sun Feb 16, 2025 4:29 am
Friendbuy customer: On Running, a fitness fashion brand
Referral contest type: voucher has to be used 10 times to receive swag
Referral trigger: Friend has to make a purchase
Contest prize: an Advocate receives a free beanie once the voucher is used 10 times and 30% off for Friends
5. Every referral share = entry to the sweepstakes
Smile Direct Club, a telehealth dental platform, held a referral campaign where each share made by an Advocate was an entry to the sweepstakes. The winning entry won a $500 third-party gift card.
Friendbuy customer: Smile Direct denmark phone number list Club, a telehealth dental platform
Referral contest type: sweepstakes, each share is an entry ticket to get the chance to win a third-party gift card
Referral trigger: Advocate has to share the referral code
Contest length: two weeks
Contest prize: $500 third-party gift card for the winner of the sweepstakes, Friend gets $100 off aligners and Advocate receives a $100 Amazon gift card when the aligners ship.
Are you ready to launch a referral contest?
When a referral contest is run for a limited time and offers better rewards than an ongoing referral program, it is more likely to be a successful referral contest. But, as we have laid out in this post, it’s not just about giving away prizes. The referral campaign should be consistent with your brand and increase your customer base.
After all, a referral contest is another type of word-of-mouth marketing, so the ultimate goal is to increase brand awareness and your bottom line!
Referral contest type: voucher has to be used 10 times to receive swag
Referral trigger: Friend has to make a purchase
Contest prize: an Advocate receives a free beanie once the voucher is used 10 times and 30% off for Friends
5. Every referral share = entry to the sweepstakes
Smile Direct Club, a telehealth dental platform, held a referral campaign where each share made by an Advocate was an entry to the sweepstakes. The winning entry won a $500 third-party gift card.
Friendbuy customer: Smile Direct denmark phone number list Club, a telehealth dental platform
Referral contest type: sweepstakes, each share is an entry ticket to get the chance to win a third-party gift card
Referral trigger: Advocate has to share the referral code
Contest length: two weeks
Contest prize: $500 third-party gift card for the winner of the sweepstakes, Friend gets $100 off aligners and Advocate receives a $100 Amazon gift card when the aligners ship.
Are you ready to launch a referral contest?
When a referral contest is run for a limited time and offers better rewards than an ongoing referral program, it is more likely to be a successful referral contest. But, as we have laid out in this post, it’s not just about giving away prizes. The referral campaign should be consistent with your brand and increase your customer base.
After all, a referral contest is another type of word-of-mouth marketing, so the ultimate goal is to increase brand awareness and your bottom line!