Personalized Communication
Posted: Thu Feb 13, 2025 10:46 am
With automation campaigns, it is possible to segment Leads by many criteria, such as position, company, segment, time of purchase, etc.
You can create some automations kazakhstan phone number list through Instagram , Facebook Messenger or even through your website chat .
Using these segmentation possibilities, your company can personalize communication much better, making different personas follow their own paths, rather than a generic path.
Greater productivity for sales
With all the initial steps of the sales process handled by the automation tool, salespeople feel more comfortable focusing on those Leads that are most ready and trust that Leads that are not yet at the right time will come back to them after some time.
Reduces CAC
CAC is the Customer Acquisition Cost, that is, it indicates how much money you needed to spend to get a new customer for your company. That is why with an automation tool, tedious and procedural tasks are optimized, and information is better processed. This way, your team has plenty of time to expand campaign efforts, reach more people and, consequently, attract more customers with the same investment. In short, you reduce your CAC.
Now that I've told you a little more about marketing automation, how about you download our e-book and find out how to start marketing automation for your business and how it can benefit from this tool.
And if you liked this post, be sure to comment and share on social media!
Your opinion is very important for us to continue producing quality content.
After all that we have explained to you, how about doing a diagnosis of your company and seeing how it is doing? Click here and request a FREE digital marketing diagnosis for your company.
You can create some automations kazakhstan phone number list through Instagram , Facebook Messenger or even through your website chat .
Using these segmentation possibilities, your company can personalize communication much better, making different personas follow their own paths, rather than a generic path.
Greater productivity for sales
With all the initial steps of the sales process handled by the automation tool, salespeople feel more comfortable focusing on those Leads that are most ready and trust that Leads that are not yet at the right time will come back to them after some time.
Reduces CAC
CAC is the Customer Acquisition Cost, that is, it indicates how much money you needed to spend to get a new customer for your company. That is why with an automation tool, tedious and procedural tasks are optimized, and information is better processed. This way, your team has plenty of time to expand campaign efforts, reach more people and, consequently, attract more customers with the same investment. In short, you reduce your CAC.
Now that I've told you a little more about marketing automation, how about you download our e-book and find out how to start marketing automation for your business and how it can benefit from this tool.
And if you liked this post, be sure to comment and share on social media!
Your opinion is very important for us to continue producing quality content.
After all that we have explained to you, how about doing a diagnosis of your company and seeing how it is doing? Click here and request a FREE digital marketing diagnosis for your company.