Openness is the key to the development and security of the IoT ecosystem
Posted: Sat Feb 08, 2025 10:30 am
IncreaseBy 2020, the IoT ecosystem will number tens of billions of devices, which will change the business models of commercial enterprises
By 2020, the IoT ecosystem will number tens of billions of devices, which will change the business models of commercial enterprises
IoT implementation consultant Joe Barkai, RSA CTO Zulfiqar Ramzan, and Google Cloud Platform VP of Product Management Sam Ramji shared their thoughts on the rapidly growing IoT ecosystem , its security, and the future. What they said at the Interop ITX conference is reported by InfotmationWeek .
By 2020, the IoT ecosystem will include 20 to 50 iran mobile database devices connected to the Internet. From Barkai’s point of view, such a number of gadgets will affect existing business models of companies, but at the same time he does not advise considering IoT purely as a technology and revising the attitude towards customers, who serve as an indicator of the success or failure of the product. “Most companies suffer from short-sightedness. Having brought a product to the market, they are not interested in its further fate - they do not know who and how uses it and how it works. As a result, it all comes down to the fact that the manufacturer receives feedback from the client only after he contacts the technical support service to solve problems,” he said.
A case in point for the lack of customer feedback are some car manufacturers that include CD players in their cars. “They are hardly used for listening to music, but vendors don’t pay attention to this. This is due to a lack of understanding of customer needs,” says Barkai, advising them to adopt the tactics adopted by IoT vendors.
“I think IoT is becoming the largest, always-on focus group. IoT is not just collecting telemetry data from a single device, but a constant stream of feedback on products that helps build an understanding of how to improve them. In other words, the customer is at the center of this focus group, not the device,” the expert said.
By 2020, the IoT ecosystem will number tens of billions of devices, which will change the business models of commercial enterprises
IoT implementation consultant Joe Barkai, RSA CTO Zulfiqar Ramzan, and Google Cloud Platform VP of Product Management Sam Ramji shared their thoughts on the rapidly growing IoT ecosystem , its security, and the future. What they said at the Interop ITX conference is reported by InfotmationWeek .
By 2020, the IoT ecosystem will include 20 to 50 iran mobile database devices connected to the Internet. From Barkai’s point of view, such a number of gadgets will affect existing business models of companies, but at the same time he does not advise considering IoT purely as a technology and revising the attitude towards customers, who serve as an indicator of the success or failure of the product. “Most companies suffer from short-sightedness. Having brought a product to the market, they are not interested in its further fate - they do not know who and how uses it and how it works. As a result, it all comes down to the fact that the manufacturer receives feedback from the client only after he contacts the technical support service to solve problems,” he said.
A case in point for the lack of customer feedback are some car manufacturers that include CD players in their cars. “They are hardly used for listening to music, but vendors don’t pay attention to this. This is due to a lack of understanding of customer needs,” says Barkai, advising them to adopt the tactics adopted by IoT vendors.
“I think IoT is becoming the largest, always-on focus group. IoT is not just collecting telemetry data from a single device, but a constant stream of feedback on products that helps build an understanding of how to improve them. In other words, the customer is at the center of this focus group, not the device,” the expert said.