In-feed video ads (video discovery ads)
Posted: Thu Feb 06, 2025 5:20 am
Best for: Non-video ads run a lot cheaper, both to create and to serve, than video ads, so they’re ideal for brands with a lower budget that still want to reap the benefits of video advertising on YouTube.
Discovery ads are a little different from the in-roll YouTube ads. Rather than being played at the start or middle of other videos, they show up alongside organic YouTube search indonesia telegram screening results and include three lines of text and a thumbnail. When a viewer clicks on the ad, they can either be directed to your video page or your YouTube channel. You only pay when someone clicks on your ad.
YouTube discovery ad
Best for: Competing with similar content and sharing relevant, high-quality videos on niche topics.
3. Skippable in-stream video ads
This type of YouTube video ad plays before or during a video (pre-roll, mid-roll, or post-roll) and gives viewers the chance to “skip” after five seconds. You only pay when users watch the first 30 seconds or the entire ad, or if they interact with your ad by clicking—basically, you only pay if they don’t hit the Skip button. Skippable in-stream video ads need to be at least 12 seconds long, but it’s the first few seconds that really count—you only have five seconds to grab the attention of viewers and persuade them to watch more.
Discovery ads are a little different from the in-roll YouTube ads. Rather than being played at the start or middle of other videos, they show up alongside organic YouTube search indonesia telegram screening results and include three lines of text and a thumbnail. When a viewer clicks on the ad, they can either be directed to your video page or your YouTube channel. You only pay when someone clicks on your ad.
YouTube discovery ad
Best for: Competing with similar content and sharing relevant, high-quality videos on niche topics.
3. Skippable in-stream video ads
This type of YouTube video ad plays before or during a video (pre-roll, mid-roll, or post-roll) and gives viewers the chance to “skip” after five seconds. You only pay when users watch the first 30 seconds or the entire ad, or if they interact with your ad by clicking—basically, you only pay if they don’t hit the Skip button. Skippable in-stream video ads need to be at least 12 seconds long, but it’s the first few seconds that really count—you only have five seconds to grab the attention of viewers and persuade them to watch more.