Purchasing behavior of companies
Posted: Thu Jan 30, 2025 5:29 am
Economic characteristics
The economic characteristics follow seamlessly on from the previous point “market share” and are dedicated to the following criteria:
sales
Profit
growth
purchasing power
The same applies here again: you don't have to and can't go through every business report from every single potential customer. Nevertheless, you should also benin telegram screening provide your target group with economic characteristics: What is the approximate range of sales and profit figures? Simply set a rough range here.
The big advantage of economic indicators is that you can estimate which services or products are suitable for the target group and what price they can pay - not necessarily what they are willing to pay, but I'll discuss that in a moment.
Our tax consultancy ConTax could, for example, define the following rough economic criteria:
“Our target group includes companies with an annual turnover of more than 1,000,000 euros, an industry-standard return of around 10% and has further growth ambitions”
In this step of defining the target group, you will primarily be concerned with the following question: How often does my target group generally make a purchase from my product and how often do they change providers? When it comes to your target group's purchasing behavior, you will examine the following points.
The economic characteristics follow seamlessly on from the previous point “market share” and are dedicated to the following criteria:
sales
Profit
growth
purchasing power
The same applies here again: you don't have to and can't go through every business report from every single potential customer. Nevertheless, you should also benin telegram screening provide your target group with economic characteristics: What is the approximate range of sales and profit figures? Simply set a rough range here.
The big advantage of economic indicators is that you can estimate which services or products are suitable for the target group and what price they can pay - not necessarily what they are willing to pay, but I'll discuss that in a moment.
Our tax consultancy ConTax could, for example, define the following rough economic criteria:
“Our target group includes companies with an annual turnover of more than 1,000,000 euros, an industry-standard return of around 10% and has further growth ambitions”
In this step of defining the target group, you will primarily be concerned with the following question: How often does my target group generally make a purchase from my product and how often do they change providers? When it comes to your target group's purchasing behavior, you will examine the following points.