Implementation of AI into some processes
Posted: Wed Jan 29, 2025 9:04 am
Artificial intelligence (AI) should be used to improve the quality and speed of customer service.
With its help you will be able to:
create an individual product catalog for each user based on an analysis of their search queries, the history of queries from buyers with similar tasks, as well as the available assortment;
provide more accurate recommendations for related or similar products;
build interaction with users outside of working hours;
test various hypotheses to promptly confirm or armenia consumer email list refute them. For example, on methods of stimulating a certain segment of the target audience to make a purchase with an increased average check.
And, of course, it makes sense to delegate some of the tasks of preparing diverse content to AI. But without control from a specialist, this process still cannot be done.
Useful material:
Is it worth preparing content using neural networks? We share experience with ChatGPT
AR and VR
The use of augmented reality (AR), virtual reality (VR) and virtual assistants (smartphones - multimodal applications that allow the user to interact with its content in various ways: voice, touch, text input, gamepad, etc.) will improve the user experience, enrich it and meet the expectations of the audience.
After all, among B2B clients there are more and more representatives of Generation Z, for whom the use of new technologies is not a luxury, but an everyday occurrence.
However, you need to experiment with such technologies in moderation, understanding what user task and at what stage of the sale it will allow you to solve faster and more comfortably.
For example, the ability to study the technical characteristics and functionality of a product will eliminate some of the customer’s “pain points” and make the work of a sales specialist easier.
With its help you will be able to:
create an individual product catalog for each user based on an analysis of their search queries, the history of queries from buyers with similar tasks, as well as the available assortment;
provide more accurate recommendations for related or similar products;
build interaction with users outside of working hours;
test various hypotheses to promptly confirm or armenia consumer email list refute them. For example, on methods of stimulating a certain segment of the target audience to make a purchase with an increased average check.
And, of course, it makes sense to delegate some of the tasks of preparing diverse content to AI. But without control from a specialist, this process still cannot be done.
Useful material:
Is it worth preparing content using neural networks? We share experience with ChatGPT
AR and VR
The use of augmented reality (AR), virtual reality (VR) and virtual assistants (smartphones - multimodal applications that allow the user to interact with its content in various ways: voice, touch, text input, gamepad, etc.) will improve the user experience, enrich it and meet the expectations of the audience.
After all, among B2B clients there are more and more representatives of Generation Z, for whom the use of new technologies is not a luxury, but an everyday occurrence.
However, you need to experiment with such technologies in moderation, understanding what user task and at what stage of the sale it will allow you to solve faster and more comfortably.
For example, the ability to study the technical characteristics and functionality of a product will eliminate some of the customer’s “pain points” and make the work of a sales specialist easier.