Alleviating Doubts, Strengthening Relationships, and Improving Customer Retention
Posted: Sun Dec 22, 2024 6:35 am
Enhancing Trust and Stimulating Purchase Behavior
Search services are a valuable source for obtaining brand and product information, which helps increase trust and encourage buying behavior.
Research shows that users trust brand information acquired through a Baidu search, which directly impacts their purchase decisions. Relevant information includes
brand/product prices,
user feedback,
promotional offers, and
purchasing channels.
China's user information search categories
Research reveals that over 95% of users participating in oman number for whatsapp experiential consumption (such as trial classes, short-term insurance purchases, or test drives) continue to use search services after their experience.
This is so they can evaluate the consistency between product descriptions and actual experiences and reduce potential risks. This emphasizes the value of search services in alleviating consumer doubts, promoting customer retention and conversion, and establishing strong, post-purchase relationships between customers and brands.
Driving Experiential Consumption and High-Value Conversions
To increase reach and exposure, companies should adopt a multi-channel approach by using all that Baidu has to offer: Baidu Zhidao, feeds ads, Baijiahao, and more. Once users’ interest is stimulated, this will lead to experiential consumption (small purchases) and more potential customers.
As users delve deeper into product/service details and enter the brand’s domain, from this point onwards, there’s a good chance of them converting into long-term, high-value customers (making big purchases).
For users who made small purchases, the proportion of clicks on Baidu Zhidao and search ads increased by an excess of 200% during the long-course purchasing process, demonstrating the significance of search services.
Conclusion
Baidu, China’s leading search engine, is an integral part of daily life for countless users. It’s an indispensable tool for both individuals and businesses, helping to bridge the gap between curiosity and knowledge.
As technology advances and user search habits evolve, businesses need to adapt their strategies to cater to customer needs and preferences.
By understanding the characteristics of Baidu’s extensive user base and the trends shaping their search habits, businesses can seize new opportunities for growth and expansion.
By harnessing Baidu’s search capabilities and all it has to offer, companies can engage with users across different online contexts and establish meaningful, long-lasting connections with their customers.
In the end, it’s really up to you.
Want to stay ahead of the competition and be at the forefront of the dynamic digital age?
Two words: Baidu search.
Contact Us
Whether you’re seeking further information about Baidu marketing or you have your own insights to share, we’d love to hear from you. Please feel free to leave a comment below.
For everything else China or China marketing-related, there’s our China Digital Marketing 101 page.
Search services are a valuable source for obtaining brand and product information, which helps increase trust and encourage buying behavior.
Research shows that users trust brand information acquired through a Baidu search, which directly impacts their purchase decisions. Relevant information includes
brand/product prices,
user feedback,
promotional offers, and
purchasing channels.
China's user information search categories
Research reveals that over 95% of users participating in oman number for whatsapp experiential consumption (such as trial classes, short-term insurance purchases, or test drives) continue to use search services after their experience.
This is so they can evaluate the consistency between product descriptions and actual experiences and reduce potential risks. This emphasizes the value of search services in alleviating consumer doubts, promoting customer retention and conversion, and establishing strong, post-purchase relationships between customers and brands.
Driving Experiential Consumption and High-Value Conversions
To increase reach and exposure, companies should adopt a multi-channel approach by using all that Baidu has to offer: Baidu Zhidao, feeds ads, Baijiahao, and more. Once users’ interest is stimulated, this will lead to experiential consumption (small purchases) and more potential customers.
As users delve deeper into product/service details and enter the brand’s domain, from this point onwards, there’s a good chance of them converting into long-term, high-value customers (making big purchases).
For users who made small purchases, the proportion of clicks on Baidu Zhidao and search ads increased by an excess of 200% during the long-course purchasing process, demonstrating the significance of search services.
Conclusion
Baidu, China’s leading search engine, is an integral part of daily life for countless users. It’s an indispensable tool for both individuals and businesses, helping to bridge the gap between curiosity and knowledge.
As technology advances and user search habits evolve, businesses need to adapt their strategies to cater to customer needs and preferences.
By understanding the characteristics of Baidu’s extensive user base and the trends shaping their search habits, businesses can seize new opportunities for growth and expansion.
By harnessing Baidu’s search capabilities and all it has to offer, companies can engage with users across different online contexts and establish meaningful, long-lasting connections with their customers.
In the end, it’s really up to you.
Want to stay ahead of the competition and be at the forefront of the dynamic digital age?
Two words: Baidu search.
Contact Us
Whether you’re seeking further information about Baidu marketing or you have your own insights to share, we’d love to hear from you. Please feel free to leave a comment below.
For everything else China or China marketing-related, there’s our China Digital Marketing 101 page.