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Use color variations

Posted: Sun Dec 22, 2024 5:25 am
by Nihan009
8.
email list - use color variations
Colors play an important role in attracting visitors to your campaign. The colors of the popup, subscribe button, image, text, etc. are crucial. Different colors leave a different effect on the viewer.

For OptinMonster users, it is very easy to change the colors of almost all the elements used in the campaign. You just need to select the element and the editing option will be displayed on the left side. It allows you to select any color for your elements with the powerful color picker tool.

You should check out this research on what color converts more subscribers.

It depends on the context of your opt-in form. Choose colors wisely and make your form interactive.

9. Split test your optins
Still worried about colors? You can put your entire campaign through an A/B split test to see which optin form works best for you.

We recommend using Google Optimize, thailand telegram group a free A/B testing and personalization product from Google. It allows you to easily run experiments to see what works best on your site. Best of all, Google Optimize is integrated directly into Google Analytics, so you can start using Analytics data to run A/B tests and improve your opt-in form conversions right away.

Using the MonsterInsights plugin is the easiest way to connect Google Analytics and Google Optimize with your WordPress site . With their Google Optimize plugin, you can create multiple variations of your form and easily perform A/B testing.

Google Optimize addon
You should check out this guide on how to A/B test forms and increase your subscriber count for step-by-step instructions.

10. Use trigger words for buttons
You will need to add valuable text for your visitors on your CTA buttons. Using custom words can be very attractive.

For example, you should use “ Download my eBook ” instead of “Download eBook,” or “Start my free trial” instead of “Start free trial.”

These are just a couple of basic examples for creating more personalized CTA buttons for visitors. If you're still unsure of the text, you can A/B test multiple variations on your optin forms.

11. Add testimonials in Optin and CTAs
Have you ever used your testimonials for anything other than adding them to a testimonials page?


Image


You can display these testimonials in your campaigns and subscription forms so that new visitors can see what other users have said about you. It's a viable method and the benefit is simple: growing your email list.

Still not enough testimonials? You can also use quotes from your clients that you've received in thank you emails, or a Tweet praising your work. Use anything that says something good about you, or your products, to reassure your visitors… and they'll quickly become subscribers!

12. Build a landing page
A landing page is a simple page on your website like all other pages. However, on this page you will add your targeted email campaign. When your visitors land here, it will be important for them to subscribe before continuing on your website.

A landing page is created to ensure that your audience sees a specific piece of content (i.e. your email campaign). It is a proven and successful method to grow your email list.

To quickly create a landing page, you can use a WordPress landing page plugin on your site.

We recommend using SeedProd to create your landing page. SeedProd is the easiest landing page builder plugin on the market.

Offers hundreds of professionally designed landing page templates to get you started in no time. Simply drag and drop landing page blocks like images, headers, email opt-in forms, countdown timers, and more to customize your landing page.