Today we talk with....Mariam García Veiga

[ayeshshiddika11]

SHARE

Rate this article12345(5 votes)
Written by Marta Femxa
☛ Send to a friend
Today we spoke with Mariam García Veiga, Head of Digital Marketing at Grupo Femxa . Mariam, in your department you are in direct contact with your students and interested parties through social media.

1. What role do social networks play in your business?

For us, they are essential, working tools that help us to make known what we do and how we do it. For some time now we have been making a great effort to communicate more with kazakhstan phone data our students and potential students, to open new channels of communication and attention such as online chat or WhatsApp. An effort to get closer to them, to show ourselves, to establish direct communication with them, to know what really matters to them, what needs they have and to resolve each and every one of their doubts practically immediately. Little by little we are taking small steps in the right direction.

2. Based on the feedback you receive from your students, what can you tell us about the type of training they most demand?

All profiles have great training needs, but if I had to highlight one, it would be boys and girls under 30.

The current economic situation makes it very difficult for young people to access training and training for employment is presented as an excellent option to continue training in a specialized way or completely oriented towards the labor market.

Our Youth Guarantee courses allow young people to train for free, obtain an Official Qualification and also have a commitment to job placement and internships in companies! A very, very advantageous option, since you not only train and obtain a qualification, but you also gain work experience thanks to the hours of internships in companies and, in addition, 1 in 3 obtains a work contract of at least 6 months.

3. The 2016 National Call for Training Subsidies has just been presented. Can you give us any news about upcoming courses?

Both free online courses and free courses for those under 30 are the most popular courses. But what is really new in terms of the upcoming courses is our methodology and the quality of the content. We are betting heavily on gamification, storytelling, video and interactivity so that online training becomes a successful experience.

Furthermore, our online platform is very easy to use and intuitive, so any student, whether or not they have experience in online training and regardless of their age, can use it without any difficulty.