However, it is undeniable that although

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Shanghai and Guangzhou, and even more so, only in a few high-end department stores or shopping streets in the core urban areas of these cities. But recently, whether it is the opening of the first Chanel store in Zhengzhou, or Nanjing, Hangzhou, Xi'an and Chengdu, they all seem to have become new targets for luxury brands. This incident has indeed brought great exposure to both brands, especially in this special period when both parties need traffic, exposure and attention. both brands have received unprecedented attention at present, there are still brands behind these events.



Some questions to think about. Will the super-large-scale collaboration between luxury goods and mass consumer goods cause consumers to feel a sense of disconnection in their perception of the FENDI brand? As for HEYTEA, the booming events, congested mini-programs, difficulty in getting gifts, and even the sudden suspension of the collaboration are iran whatsapp number data certainly strong proof of its popularity, but will consumers’ complaints also affect their recognition of HEYTEA? Original title: Lei Jun posted a photo, which was flooded in the circle of friends ... Is the popularity of the joint model of HEYTEA and FENDI due to the " high-end feel " ? Author: Innocent Roland , WeChat public account: This article was originally published on Everyone is a Product Manager.



Reproduction is prohibited without the author’s permission. The title image is from Unsplash , based on the CC0 protocol. The opinions expressed in this article only represent the author himself, and the Renrenshishipinmeng.com platform only provides information storage space services. A brand is not red! Strategic Man Hidden Edge Follow 2023-05-18 0 Comments 2380 Views 4 Favorites 8 minutes Free your eyes, put on your headphones , and listen ! 00:00 00:00 B -end product managers need to follow industry standards and specifications more, while C -end product managers need to create new trends and models in the industry.