10 Advantages of a Brand Community - Infographic

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Why is it important to have a community that supports the brand?
The advantages of horizontal social networks for our brand are many.

A specific social network created for our community provides the brand with other benefits that help us understand the importance of investing in these exclusive platforms for our potential customers.



1.- Creation of a sense of belonging
Brand communities help potential customers or users reinforce their positive feelings towards the brand.

People with similar tastes, doubts and interests encourage the sharing of common feelings and sensations that help generate that sense of belonging.

2.- Reduce advertising costs
The strategy and investment in marketing and advertising will take france phone number list an important turn.

We will have to analyze depending on our audience and objective, but betting on a brand community implies a significant reduction in costs in conventional advertising.

It becomes a simple and effective marketing channel that does not depend on conventional social media algorithms.

A perfect space to showcase all our services or products where our public is also present.