With the advancement of features like Google Now, Siri, and Cortana, it’s no surprise that voice searches have become very popular over the past several years. Voice searches provide users with a more convenient, intuitive way to find the information they need, making them an excellent alternative to traditional internet searches.
Voice searches differ from traditional searches in a number of ways, meaning you’ll need to change your digital marketing strategy. We’ve put together 4 tips you can use optimize your website for voice searches:
1. Make the Most of ecuador telegram screening Longtail Keywords
Longtail keywords are commonly searched for phrases that pertain to your content. For example, a post about graphic design may use “how to design a logo” as a longtail keyword – it’s frequently searched for by internet users, and it’s relevant to their niche.
Voice search favors longtail keywords because most voice searches contain phrases rather than individual keywords. We tend to say things in complete sentences – we might say “what time does the grocery store close?” instead of “grocery store hours” in our voice searches. This makes longtail keywords very valuable, and they must be part of your content if you wish to make the most of voice search SEO.