Creating a good editorial plan

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The editorial plan is a document that provides for the performance of a series of activities repeated at regular intervals over time, which consist of the publication of a series of contents aimed at creating a relationship between the creator and the recipients. It helps to coordinate work teams on the production of articles for the blog and other channels, to alternate the topics to propose and to define specific recipients for each type of publication.

Content planning can be defined only in its essential aspects (topic and publication date) as well as including every other relevant aspect (keywords to highlight, SEO tags to optimize, category of belonging, target and so on).

The creation of an editorial calendar is a common need in various hungary whatsapp number database branches of web marketing: from social media marketing to blog marketing, through content marketing. The constant is precisely the word 'marketing', since planning a series of original, appreciable and quality content for our audience means investing in a powerful sales lever, structured to arouse interest and reaction from the reader.

is not at all a foregone conclusion, nor is it easy to implement. In fact, if you do a Google search for “editorial plan,” there are countless results that concern “editorial plan ideas” and “editorial plan templates” for social media and other activities, proving the interest they have for online communication and SEO optimization .