7. Checking the content and citing reliable sources
What it is: Ensuring the accuracy of your claims by referencing credible data and expert opinions builds trust and authority.
Why it is important:
Accuracy: Users trust your content to provide accurate information.
Credibility: Fact-checking indicates that due diligence has been exercised, reducing the risk of spreading misinformation.
How to put it into practice:
Please verify claims with official sources, reputable publications philippine numbers cell phone or recognized authorities.
Please review and update old articles periodically to maintain accuracy.
Conclusion
EAT factors revolve around providing genuine value, backed by verifiable expertise, strong author credentials, and a safe and trustworthy user experience. By investing in quality authorship, positive brand signals, thorough fact-checking, and user-centric content, you cultivate a reputation that resonates with both users and search engines.
Key findings:
Showcase qualified authors with transparent bio pages and credentials.
Reference authoritative sources, include case studies, and keep content accurate and user-focused.
Ensure technical trust signals such as HTTPS and safe browsing for a holistic approach to EAT.
Strengthening EAT transforms your site into a trusted and authoritative resource, paving the way for long-term search visibility and user loyalty.How freshness of content and freshness signals influence Google rankings