5 Useful Principles for ROI Marketing

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tanjilaakter0011
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Joined: Sun Dec 22, 2024 3:56 am

5 Useful Principles for ROI Marketing

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How to calculate ROI, here is the formula
Marketing ROI is defined through a simple mathematical operation : profit generated by an investment minus the cost of everything that was necessary to obtain that result. The return of investment is a decisive performance index that responds to this basic formula:

ROI = Net Return on Investment​/Cost of Investment × 100

The ROI, looking at the postclick.com graph , is calculated by malaysian business email list dividing the profit derived from the activity and the invested capital, multiplied by 100 in order to have a percentage value to adjust to the circumstances . One aspect to consider is the fact that this formula is not always easy to apply.

king formula
This is because ROI Marketing should be based on the possibility of obtaining a clear parameter with respect to how much has been earned, the same goes for what has been spent. Furthermore, it is important to know that not all promotional activities, such as storytelling or brand awareness , can be measured.

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Or at least not all of them are based on the same precision with which you evaluate social media strategy, SEO or Google advertising. Here are some useful reflections to address the topic of ROI Marketing .

It's easy to talk about ROI in general terms . But how do you apply this useful metric for analyzing key performance indicators (KPIs) in a conversion optimization process? What do you need to know to improve CRO, conversion rate optimization, thanks to the use of ROI Marketing?

Don't confuse ROI and ROAS, you risk failure
This is a key point to address: never replace return on investment with ROAS. That is , Return on Advertising Spend .
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