Indeed, one can often hear the opinion that, supposedly, sites in the specified zone are ranked much worse by search engines, and, accordingly, promotion can cause certain difficulties. Is this really so?
The most objective step is to ask the search engines themselves. If we follow Yandex's statements, it becomes clear that there is no bias or "ethnic strife", and there cannot be, since Cyrillic domain names and web page addresses are indexed 100% on par with any others.
Of course, there are a number of recommendations that webmasters must read without fail, and this can be done in Yandex Help .
Yandex confirms that domains in Cyrillic zones are indexed on "equal terms"
Yandex confirms the “equality” of Cyrillic domain zones.
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Myth #2: Webmasters Avoid New Domain Zones
Another "fairy tale". Internet users nurse phone number data new domain zones are not in demand, because they are not often found on the World Wide Web. Here it is enough to "turn on" logic.
Of course, there are many more "old-timers" in the search results, which have been successfully promoted for many years and have gathered a huge audience. They have been functioning since ancient times, when there was no special choice in terms of buying domains. Their strong positions are the result of a lot of work and time.
A few years will pass, and the issue will please us with new “fresh” zones, but for now it remains to make a choice and be able to distinguish myth from reality.
Myth #3: Promoting Cyrillic domains is a real challenge!
And again, it is not so. In essence, the promotion of resources in these zones is no different from the general format. However, there are still nuances, and they are determined exclusively by the Cyrillic spelling.